Content Marketing Specialist (UK – All Genders)

Content Marketing Specialist (UK – All Genders)
Hybrid role* (Remote/On-site), UK

At Tenthpin, we are seeking a structured and systematic Content Marketing Specialist with high standards of quality and precision to join our dynamic and innovative team. The successful applicant will have exceptional editorial and storytelling skills with a passion for driving impactful marketing campaigns that resonate with our audience.

The Opportunity
As a Content Marketing Specialist, you will shape our internal and external communications, strategically aligning our brand voice with business objectives. You will drive content marketing efforts across multiple channels, ensuring engagement and measurable success.

What you will be doing:

• Planning, executing, and optimising content-driven marketing campaigns across various channels.
• Developing and producing engaging content, including articles, blogs, LinkedIn posts, whitepapers, and multimedia assets.
• Collaborating with subject matter experts to craft thought leadership pieces that engage and excited our target audience.
• Ensuring all content aligns with the brand voice and supports strategic marketing objectives.
• Working closely with marketing colleagues to produce and promote stories across all relevant channels.
• Analysing campaign performance and using insights to enhance future content strategies.

Tasks to be expected in each respective area:

Campaign Management:

• Set up, plan, and implement marketing campaigns for Tenthpin.
• Develop campaign stories, including key messages, and align them with stakeholders.
• Monitor messaging and campaign impact for consistency and success.

Content Production:

• Create campaign-related content such as presentations, brochures, articles, blogs, social media posts, and white papers.
• Conduct market and topic research to ensure standout storytelling, incorporating SEO and AI optimisation.
• Evolve content formats along the buyer journey, from awareness to lead generation.

Digital Marketing:

• Publish content on Tenthpin’s websites (Tenthpin.com and Upvance.com).
• Manage blogs for Tenthpin Management Consultants and Tenthpin Solutions.
• Utilising CRM and marketing automation tools to create newsletters and mailings.
• Generate performance reports to optimise campaigns and content strategies.

Your Experience

We are looking for a creative and organised storyteller with a demonstrable track record in a similar role. You should have:

• Excellent editorial skills in English, with the ability to craft compelling stories for decision-makers.
• Proficiency in marketing tools, including ChatGPT, PowerPoint, CMS, and Marketing Automation platforms.
• Strong organisational and problem-solving skills, with a collaborative and detail-oriented mindset.

Experience in B2B marketing, consulting, or technology would be advantageous.

Why Tenthpin
Tenthpin is a Global Consulting and Technology Boutique for the Life Sciences industry. With approximately 400+ consultants, we are growing rapidly and already operating out of 8 countries. Currently, at least 16 of the top 20 Life Sciences companies worldwide already rely on Tenthpin, trusting our independent, unbiased advice and services.

We offer a competitive salary and benefits package. Plus, a collaborative work environment that encourages professional growth and development.

Are you passionate about digitally transforming Life Sciences companies? Do you want to create an impact with leading brands and deliver real value? Enjoy working in an entrepreneurial and collaborative team?

Then we look forward to hearing from you.

Tenthpin is an equal opportunities employer.

*You must be a citizen of the UK or hold a valid EU Passport and UK Settled Status to apply for this role.