Director, Global Marketer Education- LinkedIn Marketing Solutions (LMS)

Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

This role will be based in New York or Chicago.

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.

Within our marketing & advertising business at LinkedIn (Marketing Solutions), our Marketer Education team focuses on developing and delivering multi-modal (eg self-service, live learning, cohort learning) training experiences & programs that help marketing learners globally develop expertise in marketing on LinkedIn’s advertising platform. As we continue to scale the reach and impact of these experiences & programs, we’re seeking a leader who will bring adult learning principles, instructional design experience, program management capability and enablement strategy design to drive the next evolution of this work with our team. 

Responsibilities: 

• Develop & optimize the vision, strategies and tactics that enable marketers to learn how to be successful in the LinkedIn Ads platform. 

• Lead a team to deliver multi-modal training & learning experiences to marketers (existing and potential customers) through the creation & delivery of written, video and interactive content, curriculum and programs, ensuring that we provide a world-class training experience throughout the entire learner journey. 

• Collaborate effectively with other teams across our advertising business focused on educational efforts & programs, including Sales, Marketing, Member & Customer Success to both identify needs and opportunities throughout the customer journey and build a connective tissue between complementary initiatives. 

• Establish metrics and key performance indicators (KPIs) to measure the effectiveness and impact of Marketer Education training programs, regularly analyzing data to drive continuous improvement. 

• Manage a team of program managers, trainers and instructional designers, providing guidance, mentorship, and support to ensure high-quality deliverables and professional growth. 

• Inspire and transform the performance of the team by role modeling mastery of craft, demonstrating a continuous improvement mindset and fostering a culture of learning, accountability and performance management 

• Stay informed about industry trends, best practices, and emerging technologies in customer education, integrating relevant innovations into our strategies and approaches. 

• Manage budgets, resources, and vendor relationships effectively to optimize the efficiency and scalability of Marketer Education team training initiatives.

Qualifications

Basic qualifications:

• 15+ years of experience working in the digital marketing, advertising & media space 

• 5+ years managing global / multi-market teams 

Preferred qualifications:

• 7+ years of experience working in customer education or enablement practices  

• Passion for building & delivering exceptional learning experiences that drive value & satisfaction and lead to customer success 

• Strong understanding of instructional design principles, adult learning theory and educational technologies; basic proficiency in learning management systems (LMS), content authoring tools, relevant software applications 

• Ability to translate business goals & strategic priorities into actionable training initiatives and measure their impact 

• Experience working cross-functionally to create shared objectives and effectively drive contribution toward them 

• Excellent communication and presentation skills, with the ability to convey complex concepts clearly and effectively to diverse audiences 

• Ability to manage and inspire a team, fostering a culture of collaboration, innovation, continuous learning, performance and accountability 

• Highly organized with strong project management skills and the ability to prioritize and oversee multiple initiatives simultaneously 

Suggested Skills 

• Leadership 
• Cross-functional Collaboration
• Presentation and Communication skills

LinkedIn is committed to fair and equitable compensation practices. The pay range for this role is US $166,000 to US $253,000. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations.

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For additional information, visit: https://careers.linkedin.com/benefits

Additional Information

Equal Opportunity Statement

LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.

Please reference the following information for more information:  https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf and

 https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf  for more information.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at [email protected] and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

• Documents in alternate formats or read aloud to you
• Having interviews in an accessible location
• Being accompanied by a service dog
• Having a sign language interpreter present for the interview

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

San Francisco Fair Chance Ordinance ​

Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement ​

As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

Global Data Privacy Notice for Job Candidates ​

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.