Global Campaign Manager

The Company

Board Intelligence is a rapidly growing Software as a Service (SaaS) business, pioneering a suite of tools and services that supercharge the effectiveness of boards and leadership teams. 

In summer 2024, we received substantial backing from K1 Investment – leading B2B Enterprise SaaS investors based in LA. Through both organic growth and acquisitions, our aim is to be the global leader in the board portal and board governance space. We’re at the beginning of a significant journey of acquisition and integration and expect to at least double our size in the next year. We have already acquired TeamEngine from Sweden in September 2024 and are looking for more superb talent to join us on this journey.  

We’ve been helping boards to make smarter, faster decisions for over 20 years and have over 70,000 users engaged on our platform. We work with FTSE 100s, large privately owned companies, public sector and government departments, and have a great track record of growth and delivery.

We’re 150 people today and growing fast. As we grow, we’re fiercely protective of our friendly, high performing culture. With three international locations (UK, Sweden, Mauritius) and over 15 nationalities represented, the team is diverse and friendly, and most days you’ll find a social event or learning opportunity to get involved with. 

Many of us, including our founders, have families and other priorities, so we know the value of a supportive company. And all of us like to have fun, so our regular company socials, away days and lunch & learns are always a highlight. 

What's the role?

Reporting directly to the CMO, we’re looking for a Global Campaign Manager to set-up and own our product marketing function.  

The role will suit a strategic, experienced, hands-on operator who has a track record of success and who thrives in fast-paced environment.  

Responsibilities

We prefer to work with the best talent. We don’t need you to be familiar with everything on this list but experience in some or all of these areas will be useful and a willingness to dive in and learn the others, essential.

• Owning the end-to-end planning, development, execution and optimisation of multi-channel, integrated marketing campaigns focused on lead generation, customer acquisition, and retention
• Running targeted ABM campaigns to engage, nurture and convert target accounts in key geographies
• Collaborating with our Head of Content to align the editorial calendar with the campaign strategy, to develop and distribute engaging content that resonates with target audiences
• Analysing and reporting on campaign performance and key metrics, and identifying areas for improvement to optimise ROI
• Collaborating with colleagues in the Marketing Team, and working effectively with Sales, Customer and Product Teams ensure campaign alignment and success

• Strong experience in B2B SaaS marketing with a focus on multichannel, integrated campaign management

• Proven track record of successfully generating leads and driving customer acquisition

• Strong analytical abilities to measure campaign effectiveness and identify areas for optimisation

• Tech-savviness and digital marketing techniques to create targeted lists, web pages and emails

• Expertise in tools like HubSpot, 6sense, ZoomInfo and Salesloft

• Operational pace and the ability to manage multiple projects simultaneously
• Experience of the board governance market and/or a desire to learn about this in great depth

We pride ourselves on our great working environment and package. Here’s some of what’s on offer:  

• Competitive salary & pension scheme
• Personal performance bonus
• 26 days holiday each calendar year
• Bupa health & dental cover
• Group life insurance
• EAP; AIG Smart Health and Bereavement Counselling & Probate Helpline
• Regular training & development, mini MBA series, lunch & learns
• Competitive parental policies
• Cycle to work scheme
• Gym membership discounts
• Monthly company socials