Marketing Trade Manager

THE CARWOW GROUP

Carwow Group is driven by a passion for getting people into cars. But not just any car, the right car. That’s why we are building the go-to destination for car-changing. Designed to reach drivers everywhere with our trail-blazing portfolio of personality rich automotive brands; Carwow, Auto Express, evo, Driving Electric and Car Buyer.

What started as a simple reviews site, is now one of the largest online car-changing destinations in Europe - over 10m customers have used Carwow to help them buy and sell cars since its inception. Last year we grew over 50% with nearly £3bn worth of cars bought on site, while £1.8bn of cars were listed for sale through our Sell My Car service. 

In 2024 we went big and acquired Autovia, doubling our audience overnight. Together we now have one of the biggest YouTube channels in the world with over 1.1 billion annual views, sell 1.2 million print copies of our magazines and have an annual web content reach over 350million.

WHY JOIN US?

We are winners of the prestigious Culture 100 award that recognises the most loved and happiest tech companies to work for! We have just raised $52m in funding led by global venture capital firm Bessemer Venture Partners (an early backer of LinkedIn and Shopify) to accelerate our growth plans!

As pioneers, we’re always driving for new territory and positive change, so our work as a group is never done. Where others see difficulty, it’s our responsibility to see possibility – building new experiences, launching new titles and listening to drivers.

Being a part of Carwow Group means championing drivers and the automotive industry, acting as a disrupter and never being afraid to fail (but learning fast when we do!).

Our team of 600 employees across the UK, Germany, Spain and Portugal are revolutionising car-changing and we are fast expanding our mission across every single brand and country we operate in, so jump in! 

THE ROLE

Please note, this role will require you to be in our Winnersh office for 1-2 days a week. 

Carwow Leasey is the latest addition to the Carwow Group and we have exciting ambitions to significantly grow this business offering a market leading leasing proposition to Carwow’s millions of car changing customers.

The ideal candidate will be a strategic thinker with a proven track record in developing and executing successful marketing campaigns.

Reporting into the Carwow Growth Marketing Director, the Trading Marketing Manger will coordinate and lead marketing activity across channels to help accelerate the growth of the business.

WHAT YOU’LL DO

You’ll be responsible for developing leasing focused campaigns and promotions aligned with our overall growth objectives, working closely with the channel teams for their execution and ongoing optimisation.. 

You’ll support the Leasey sales team by surfacing deal content and amplifying it across marketing channels and across the Carwow Group platforms and touchpoints.

The role will ensure all Leasey-focused activity is driving a profitable ROI and will utilise data and analytics to identify and inform optimisation opportunities.

You’ll collaborate with key stakeholders across Leasey and the Carwow Group to understand their needs and challenges and will monitor market dynamics and competitor activity whilst leveraging consumer insights to drive the effectiveness of the marketing.

You’ll report to key stakeholders on Leasey trading performance and the effectiveness of the marketing initiatives and will be responsible for proactively identifying new growth opportunities .

WHAT YOU’LL NEED

• 3-5 years experience of consumer marketing and track record of implementing effective marketing campaigns
• Self-starter and creative thinker
• Strong understanding of the automotive landscape and experience in working in the industry
• Good commercial acumen supported by excellent communication and interpersonal skills.
• Strong analytical and problem-solving ability.
• Experience of working cross-functionally 

INTERVIEW PROCESS 

• Step 1: Video call with a member of our Talent Team to find out more about your experience and why you want to work at Carwow
• Step 2: Video-interview with the Growth Marketing Director
• Step 3: In-office task-presentation Growth Marketing Director and Carwow Leasey MD

WHAT’S IN IT FOR YOU

• Hybrid working 
• Competitive salary to fund that dream holiday to Bali
• Matched pension contributions for a peaceful retirement
• Share options - when we thrive, so do you!
• Vitality Private Healthcare, for peace of mind, plus eyecare vouchers
• Life Assurance for (even more) peace of mind
• Monthly coaching sessions with Spill - our mental wellbeing partner
• Enhanced holiday package, plus Bank Holidays 
• 28 days annual leave
• 1 day for your wedding
• 1 day off when you move house - because moving is hard enough without work!
• For your third year anniversary, get 30 days of annual leave per year
• For your tenth year anniversary, get 35 days of annual leave per year 
• Option to buy 3 extra days of holiday per year  
• Work from abroad for a month
• Inclusive parental, partner and shared parental leave, fertility treatment and pregnancy loss policies
• Bubble childcare support and discounted nanny fees for little ones
• The latest tech (Macbook or Surface) to power your gif-sending talents
• Up to £500/€550 home office allowance for that massage chair you’ve been talking about
• Generous learning and development budget to help you master your craft
• Regular social events: tech lunches, coffee with the exec sessions, lunch & learns, book clubs, social events/anything else you pester us for
• Refer a friend, get paid. Repeat for infinite money

Diversity and inclusion is an integral part of our culture. We know that diverse teams are strong teams, so we welcome those with alternative identities, backgrounds, and experiences to apply for this position. We make recruiting decisions based on experience, skills and potential, so all our applicants are treated fairly and equally.