About Archive360
Archive360 delivers a modern archiving platform that empowers organizations to address complex data governance and compliance challenges while leveraging AI and analytics. By transforming data into a trusted, accurate, and protected strategic asset, we help organizations achieve their business objectives and drive innovation.
The Opportunity
The Technical Product Marketing Manager at Archive360 will serve as a critical link between our product capabilities and our go-to-market strategy. In this highly strategic and hands-on role, you’ll translate complex technical features into business value propositions, develop compelling messaging and enablement content, and collaborate with cross-functional teams to support product launches, adoption, and revenue growth.
About You
You have deep technical acumen and can effectively bridge the gap between engineering, product, and customer-facing teams. You excel at distilling technical concepts into clear, concise, and compelling messaging for enterprise buyers. You thrive in a fast-paced environment, take initiative, and are comfortable collaborating across teams to bring technical depth and strategic thinking to product marketing initiatives.
Key Responsibilities
Technical Product Positioning and Messaging
- Define and communicate clear, technically grounded product positioning and messaging that resonate with enterprise IT and technical stakeholders.
- Translate technical product features into business value propositions aligned with Archive360’s mission and enterprise customer needs.
- Partner with Product and Engineering teams to ensure messaging reflects the current and future state of the product.
- Thought Leadership: Support Archive360 speakers with content for webinars, conferences, and other industry events to increase awareness of our brand and establish thought leadership
Technical Content Strategy and Creation
- Create and manage technical sales enablement tools, including detailed product guides, architecture diagrams, whitepapers, and technical solution briefs.
- Collaborate with subject matter experts to develop compelling content for various digital channels such as blog posts, videos, and webinars.
- Support field teams with technical messaging for use in customer conversations and RFPs.
- Develop and coordinate content for Sales Kick off Meetings and other large organizational events.
- Support sales team with training content,
Technical Market Research and Competitive Analysis
- Analyze industry trends, competitive technologies, and technical buyer personas to support differentiated product positioning.
- Provide actionable insights to influence product roadmap and marketing strategy.
Cross-functional Collaboration
- Work closely with Product Management to ensure technical accuracy and relevance in all marketing deliverables.
- Support Sales Engineering and Solution Architects with content and training materials that align with the technical evaluation process of enterprise customers.
Qualifications
Experience:
- 6+ years of experience in B2B SaaS marketing, with at least 3 years focused on technical product marketing or technical pre-sales roles.
- Proven success in launching technical SaaS products or features to enterprise audiences.
- Experience with data governance, analytics, cybersecurity, or information management solutions is a plus.
Skills:
- Strong technical writing and storytelling skills that engage both technical and business audiences.
- Ability to grasp complex product architectures and distill key messages for different stakeholders.
- Comfortable working in cross-functional teams with Product, Engineering, Sales, and Marketing.
Knowledge:
- Deep understanding of B2B SaaS sales cycles and enterprise IT buyer expectations.
- Familiarity with cloud architectures (e.g., Azure, AWS), data privacy regulations, and security best practices.
Soft Skills:
- Strong communication and collaboration skills.
- Proactive, detail-oriented, and self-motivated.
Why Join Archive360?
- Work with innovative SaaS solutions that are transforming enterprise data management.
- Join a company that values creativity, collaboration, and professional growth.
- Be part of a passionate team committed to delivering real-world impact for our customers.