Bespoke Post is a lifestyle brand driven by the spirit of discovery. We’re all about finding under-the-radar goods and guides that enrich the lives of our customers. Through our e-commerce shop, editorial content, and award-winning subscription program, we shine a light on quality products, small brands, and interesting people that spark curiosity and inspire new, richer experiences.
We’re looking for a Retention Marketing Lifecycle Strategist to help us build and nurture relationships with customers and subscribers by creating meaningful touchpoints and experiences. You will manage the strategy behind any triggered/transactional emails, recurring campaigns, drip series, and custom lifecycle flows. This role reports to the VP, Growth Marketing, and will oversee cross-channel nurturing campaigns from end to end, from creating new personalized email flows to testing, QAing, executing, and analyzing performance. You’ll collaborate with cross-functional teams in order to support cross-channel initiatives that meet higher-level business goals. Additionally, you will manage SMS marketing communications, Club Membership emails, on-site promos and retention initiatives, marketing automation, and loyalty programs.