Salesforce Marketing Cloud Manager-Data Analytics

• Data Management: Collect, clean, and organize data from various sources to ensure accuracy and readiness for analysis.
• Data Extensions: Prepare and manage data extensions to structure and store data effectively within Salesforce Marketing Cloud.
• Automation: Implement automation workflows for lead and customer engagement

• Bachelor’s degree in Marketing, Business, or a related field
• Certification in Salesforce Marketing Cloud required
• 5 years’ experience in marketing technology, of which
• 1-2 years’ experience need to be in data manipulation, interpretation, report writing, or data insight summarization
• Proven experience managing data and campaigns using Marketing Cloud
• Strong analytical and problem-solving skills
• Excellent attention to detail, organizational skills, and ability to manage multiple projects in a fast-paced environment
• Analytical mindset with the ability to interpret data and metrics to drive decision-making and campaign optimization

Professional Competencies

• Data Architecture: Experience in designing and managing data structures
• Data Modeling: Proficiency in creating data models to represent complex data relationships
• SQL: Strong skills in SQL for querying and managing databases
• Salesforce Marketing Cloud Tools: Knowledge of AMPScript, SSJS (Server-Side JavaScript), and Guide Template Language

Full Benefits