Digital Matter is a growth and transformation consultancy leveraging marketing, media, data, and technology to drive quantifiable, sustainable, and meaningful results for our clients. Through cutting-edge strategies in business transformation, privacy-focused data solutions, and dynamic digital media buying, we help our clients achieve breakthrough success in an ever-evolving marketing landscape.
We’re looking for polymaths: forward-thinkers who are adaptable, curious, resilient, and empathetic. Join us in transforming the marketing and media landscape as we strive to “break the agency model”!
We are seeking a Senior Associate, Paid Search to support a growing portfolio of Retail & Luxury Good clients. In this role, you will be responsible for end-to-end execution and optimization of marketing campaigns across key consumer, retail, and luxury goods clients.
Responsibilities
Oversee the end-to-end execution and optimization of search, shopping, display, and video advertising campaigns, ensuring alignment with client goals and KPIs.
Actively participate in client kickoff meetings, providing support in relationship management, campaign strategy, ad-serving, and tech stack deployment.
Analyze campaign performance data to provide actionable insights and implement strategies to improve ROI and overall effectiveness.
Collaborate with client stakeholders to understand business needs, craft data-driven solutions, and deliver measurable results.
Contribute to cross-functional initiatives, including proposal development, technical demonstrations, and marketing strategies.
Stay at the forefront of industry trends by exploring emerging tools and technologies, incorporating innovative practices to drive efficiency and growth.
Requirements
Minimum of 2 years of hands-on experience managing Google Ads, Microsoft Ads, and Google Marketing Platform, with a strong understanding of paid search and programmatic advertising strategies.
Proven ability to build and maintain client relationships, leveraging a consultative approach to identify opportunities and solve business challenges.
Strong analytical mindset with demonstrated experience in campaign performance reporting, data visualization (e.g., Tableau, Data Studio), and advanced Excel functions (VLOOKUP, pivot tables).
Exceptional organizational skills, with the ability to manage multiple priorities in a fast-paced environment while maintaining a high level of attention to detail.
Bachelor's degree in Marketing, Business, Analytics, or a related field; advanced certifications in Google Ads or similar platforms are a plus.