Senior Manager, Performance Marketing, Prime Video Europe
Amazon
Full-time
On-site
London, United Kingdom
Come and build the future of entertainment with us. Are you interested in shaping the future of movies and television? Do you want to define the next generation of how and what Amazon customers are watching?
Prime Video is a premium streaming service that offers customers a vast collection of online entertainment, with the ease of finding what they love to watch in one place. We offer thousands of popular movies and TV shows from Originals and Exclusive content to exciting live sports events. We also offer our members the opportunity to subscribe to add-on channels and to rent or buy new release movies and TV box sets. Prime Video is a fast-paced, growth business – available in over 240 countries and territories worldwide. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, then please read on.
Prime Video Europe is seeking a driven, talented, and experienced leader to play a critical role in developing, governing and delivering results via our Performance Marketing channels. This role is responsible for leading a team across multiple areas of marketing including paid search, Search Engine Optimization (SEO), associates, mobile as well as the ideation, experimentation and optimization of new opportunities in the performance marketing space. The scope of this role focuses on delivering against key business goals, while also innovating and finding efficiencies through the development and management of a multi-year strategy and roadmap. This is an incredible opportunity for a proven marketing leader to think big while innovating on behalf of our customers. This role presents intellectual, technical, and operational challenges with significant opportunity for business impact in more than 20 countries and across many different languages.
In this role, you will:
• Invent and build customer-centric solutions to improve variable marketing performance and Return on Investment (ROI), while setting high standards and eliminating campaign defects.
• Drive successful operations in maintaining and enhancing both manual processes and scaled automation solutions.
• Apply deep and wide functional expertise to experiment and create successful innovations in Europe that can be adopted and scaled across other regions.
• Champion automation, attribution measurement and scaled solutions, by influencing prioritization in tech roadmaps.
• Partner with Leaders across multiple Prime Video teams worldwide to drive innovative solutions and facilitate best practice reapplication.
• Coach and manage your team to advance Amazon’s leadership principles including driving a culture of customer obsession, ownership, invention & simplification, thinking big, diving deep, delivering results, and earning trust.
Key job responsibilities
• Lead the strategy, design and execution of the PV Europe Performance Marketing channels across >20 countries.
• Develop, train and manage a team of highly skilled functional experts to ensure that you and your team set a high bar on the customer experience, campaign optimization, financial controllership and policy adherence.
• Manage a multi-million-dollar budget with precision and a clear focus on maximizing return on investment.
• Work cross-functionally with Prime Video teams on campaigns for major new title launches, live sports and brand campaigns, as well as showcasing the depth and breadth of our catalogue through highly targeted and personalized automated marketing programmes.
• Stay current with industry and Amazon best-practices to define and execute an innovation roadmap to delight customers and drive efficiencies throughout your area.
A day in the life
The Senior Manager will develop the Performance Marketing team to deliver against ambitious goals and lead the strategy, innovation and execution of dynamic plans that operate with the agility and scale of Amazon. You must be results orientated and measure success with facts and data. Close partnership with leaders and organizations outside of your immediate team will be essential, as you will compile and communicate performance data and innovative new solutions that will influence decisions at the senior level in Prime Video. Your analytical skills, strong business judgement, and relentless focus on core inputs will make you a critical partner to marketing, product and business teams from across the Prime Video & Studios organization worldwide.
- Experience managing teams
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience driving direction and alignment with cross-functional teams
- Experience in marketing or marketing research
- Experience using data and metrics to measure impact and determine improvements
- Experience directly managing teams
- Experience presenting metrics and progress to goal to senior leadership
- Senior marketing leader who is customer obsessed, detail oriented and data driven.
- Proven ability to drive business impact and measurable results at the senior level.
- Adaptable and highly self-motivated in pursuing innovative solutions to complex problems.
- Attention to detail with the ability to identify and communicate clear direction when dealing with ambiguity.
- Passion for digital entertainment and interest in the TV/Film industry.
- In-depth understanding of performance, digital marketing and interactive entertainment.
- Experience in multi-territory campaign management.
- Multi-lingual, ideally fluency in one or more European languages, in addition to English.
- Basic knowledge of SQL is a plus.
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/content/en/how-we-hire/accommodations.
Prime Video is a premium streaming service that offers customers a vast collection of online entertainment, with the ease of finding what they love to watch in one place. We offer thousands of popular movies and TV shows from Originals and Exclusive content to exciting live sports events. We also offer our members the opportunity to subscribe to add-on channels and to rent or buy new release movies and TV box sets. Prime Video is a fast-paced, growth business – available in over 240 countries and territories worldwide. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, then please read on.
Prime Video Europe is seeking a driven, talented, and experienced leader to play a critical role in developing, governing and delivering results via our Performance Marketing channels. This role is responsible for leading a team across multiple areas of marketing including paid search, Search Engine Optimization (SEO), associates, mobile as well as the ideation, experimentation and optimization of new opportunities in the performance marketing space. The scope of this role focuses on delivering against key business goals, while also innovating and finding efficiencies through the development and management of a multi-year strategy and roadmap. This is an incredible opportunity for a proven marketing leader to think big while innovating on behalf of our customers. This role presents intellectual, technical, and operational challenges with significant opportunity for business impact in more than 20 countries and across many different languages.
In this role, you will:
• Invent and build customer-centric solutions to improve variable marketing performance and Return on Investment (ROI), while setting high standards and eliminating campaign defects.
• Drive successful operations in maintaining and enhancing both manual processes and scaled automation solutions.
• Apply deep and wide functional expertise to experiment and create successful innovations in Europe that can be adopted and scaled across other regions.
• Champion automation, attribution measurement and scaled solutions, by influencing prioritization in tech roadmaps.
• Partner with Leaders across multiple Prime Video teams worldwide to drive innovative solutions and facilitate best practice reapplication.
• Coach and manage your team to advance Amazon’s leadership principles including driving a culture of customer obsession, ownership, invention & simplification, thinking big, diving deep, delivering results, and earning trust.
Key job responsibilities
• Lead the strategy, design and execution of the PV Europe Performance Marketing channels across >20 countries.
• Develop, train and manage a team of highly skilled functional experts to ensure that you and your team set a high bar on the customer experience, campaign optimization, financial controllership and policy adherence.
• Manage a multi-million-dollar budget with precision and a clear focus on maximizing return on investment.
• Work cross-functionally with Prime Video teams on campaigns for major new title launches, live sports and brand campaigns, as well as showcasing the depth and breadth of our catalogue through highly targeted and personalized automated marketing programmes.
• Stay current with industry and Amazon best-practices to define and execute an innovation roadmap to delight customers and drive efficiencies throughout your area.
A day in the life
The Senior Manager will develop the Performance Marketing team to deliver against ambitious goals and lead the strategy, innovation and execution of dynamic plans that operate with the agility and scale of Amazon. You must be results orientated and measure success with facts and data. Close partnership with leaders and organizations outside of your immediate team will be essential, as you will compile and communicate performance data and innovative new solutions that will influence decisions at the senior level in Prime Video. Your analytical skills, strong business judgement, and relentless focus on core inputs will make you a critical partner to marketing, product and business teams from across the Prime Video & Studios organization worldwide.
- Experience managing teams
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience driving direction and alignment with cross-functional teams
- Experience in marketing or marketing research
- Experience using data and metrics to measure impact and determine improvements
- Experience directly managing teams
- Experience presenting metrics and progress to goal to senior leadership
- Senior marketing leader who is customer obsessed, detail oriented and data driven.
- Proven ability to drive business impact and measurable results at the senior level.
- Adaptable and highly self-motivated in pursuing innovative solutions to complex problems.
- Attention to detail with the ability to identify and communicate clear direction when dealing with ambiguity.
- Passion for digital entertainment and interest in the TV/Film industry.
- In-depth understanding of performance, digital marketing and interactive entertainment.
- Experience in multi-territory campaign management.
- Multi-lingual, ideally fluency in one or more European languages, in addition to English.
- Basic knowledge of SQL is a plus.
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/content/en/how-we-hire/accommodations.