About Graza
At Graza, we believe every kitchen deserves delicious, super fresh olive oil that’s affordable enough to be used everyday. Our single origin olive oils are just that, and they come in an easy-to-use squeeze bottle that makes everything more fun.
About The Role
We are looking for a creative, driven, and highly organized Sr. Brand Marketing Manager to drive and support marketing initiatives that foster brand love, increase awareness, and build long-term brand equity. This role will report to the Director of Brand, and partner cross-functionally across the organization to bring tentpole brand moments, product launches, and integrated campaigns to life.
This is a hybrid role, with the expectation that this person will commute into Graza’s Brooklyn office 4 days per week.
What You’ll Do:
- Oversee and support go-to-market planning for new products and product collaborations, ensuring alignment across all brand / marketing channels and key stakeholders
- Partner with the Director of Brand to identify and execute on strategic opportunities that support our brand positioning and marketing priorities
- Serve as primary point of contact for all internal brand requests, collaborating with the sales, operations, and broader marketing team to develop digital and print collateral
- Support cross-functional content planning for digital channels including social, email, and the Glog (Graza blog)
- Act as steward of the brand, ensuring that all copy and creative is aligned with our visual design system and messaging guidelines
- Build the monthly email & SMS marketing calendar
- Brief internal copywriter and external agency on email & SMS campaigns
- Collaborate with the broader marketing and creative team on special projects including merch and packaging
- Partner with the Partnerships & Events Manager to support the development of brand partnerships, experiential activations, and community events
- Manage relationships with external partners, including our PR & email marketing agencies
- Collaborate cross-functionally to ensure a delightful customer experience across all brand touchpoints
The ideal candidate:
- Is a creative and strategic thinker with 5+ years of experience in a brand or integrated marketing role
- Understands the value of scrappiness and resourcefulness
- Is ridiculously organized, with a knack for prioritizing and managing multiple high impact projects at once
- Has a keen eye for detail
- Likes to think outside the box
- Can operate efficiently in a fast-paced environment
The base pay range for this role is $105,000-$125,000 annually; however, base pay offered may vary depending on job-related skills and experience. Bonuses and equity may be provided as part of the compensation package. Graza offers fully covered health care plans (medical, dental, and vision) plus flexible paid time off, in addition to a full range of benefits.