Soldo is the proactive spend management solution that frees
progressive businesses to accomplish more. We free finance with a uniquely
proactive approach to managing decentralised spending. By combining a powerful
spend management platform, user-friendly app, and versatile payment methods,
Soldo automates expense admin to eliminates the inefficiency in managing
business spending.
We’re both a financial services and a software company -
with our own platform proactively managing decentralised spend, allowing
organisations to empower employees to spend when and where it's needed, keeping
productivity high while avoiding month-end surprises.
Founded in 2015 by Italian digital innovator Carlo
Gualandri, we have grown to become one of Europe’s fastest growing fintech
companies. Today, we’re over 350 employees strong, with offices in the UK,
Italy and Ireland.
With four offices in London, Dublin, Rome and Milan, we’re
helping over 25,000 organisations across 31 countries to end slow, messy, and
inefficient spending, bringing financial agility and control over every
expense.
We’re looking for people with big ambitions, cool heads,
sharp minds, and warm hearts. Soldo could be the right place, right size and
the right time, for you to come and join us, as we grow together.
What’s in it for you
- Competitive
salary
- Private
healthcare for you and your family
- Pension
scheme
- Flexible
working options including working from home or our Marylebone office
- 60
days’ work anywhere, even outside the UK if you want
- 25
days off a year, plus public holidays as well as Christmas Eve and New
Years' Eve, 2 volunteering days and an extra day off on your birthday
- Genuine
career development opportunities, including our mentoring scheme, your own
annual £500 learning budget
- Employee
Assistance Programme and wellbeing portal
The Role
The Vertical Marketing Manager will lead and manage the
execution of integrated marketing programmes within key verticals across the
UK, Ireland, Italy and the Rest of Europe. The individual in this role will be
responsible for planning and executing a coherent vertical marketing plan in
collaboration with other teams.
You will coordinate demand generation and go-to-market
activities to generate leads, new contacts, opportunities and revenue to
support sales targets in key vertical segments.
- Create
and execute vertical marketing plans across the United Kingdom, Ireland
and Italy in alignment with the Field Marketing and Digital Marketing.
- Develop
industry specific content that will showcase strong USPs and working
closely with our Communications team to develop relevant case studies.
- Plan
and execute UK, Italian and Rest of Europe vertical marketing programmes
- Run
integrated marketing programmes with the objective of generating leads,
revenue, and new contacts.
- Collaborate
with Sales, Product Marketing and Business Operations to integrate offers,
incentives and new product launches into the vertical marketing plan.
We're looking for someone who must have
- Has
worked in a B2B business within the technology, SaaS or Fintech industry.
- Inbound
and outbound marketing execution experience and a good understanding of
digital marketing best practices.
- Understanding
of all aspects of the marketing mix, including research, insight, message
development, channels and measurement.
- Experience
in creating successful and revenue-impacting marketing programmes.
- Experience
working with sales teams and supporting programmes that generate pipeline.
- Ability
to consistently produce results on time and within budget.
- A
strong pedigree in vertical marketing and demonstrable ROI for the
programmes executed.
- Ability
to align tactical plans with strategy.
- Skilled
in Sales force automation systems (Good understanding of the Campaigns and
Reporting functionality of SalesForce.com is a must)
- Experience
with Marketing automation platforms (Theoretical understanding of Eloqua
or Marketo needed).
- Strong
Microsoft Office skills
It would be nice if you have
- Italian
language skills a distinct advantage