Job Description:
Rakuten International oversees 7 businesses with over 4,000 employees globally. The brand is recognized for its leadership and innovation in e-commerce, digital content, advertising, entertainment and communications, bringing the joy of discovery and access to more than 1 billion members across the world. Our teams deliver on the company’s mission to delight merchants and customers through innovation, optimism, and teamwork.
Rakuten Advertising provides advertising technology and consumer insights to the world’s leading brands and retailers. Working with agencies and brands around the world, Rakuten Advertising unites technology, client strategy and consumer insights to deliver advertising experiences that drive increased brand awareness and marketing performance. With access to Rakuten’s diverse media properties and audiences, combined with an award-winning performance network and proprietary consumer research, Rakuten Advertising creates the right conditions to reach new customers and sustain long-lasting loyalty.
SUMMARY:
The Account Manager will be part of Rakuten Advertising’s commercial team, growing business relationships and collaborations with leading Advertisers. You will be responsible for building and maintaining relationships with key decision-makers and digital marketing teams within your assigned client portfolio. This role oversees a portfolio of clients that partner with Rakuten Advertising for their affiliate marketing program.
In this role, you will gain experience collaborating with various internal groups to ensure client expectations are exceeded.
KEY RESPONSIBILITIES
Client management
Managing a portfolio of clients
Establish and maintain regular and appropriate communication with the key contact(s) for the client through meetings, emails, calls and support tickets
Ramp up new clients quickly and efficiently - meet requirements and set clear expectations
Ensure that clients are managed profitably - give strategic advice to support their growth plans
Grow revenue from existing client relationships - understand client needs/requirements in order to contact with appropriate product/services information
Retain existing clients and manage dispute resolution
Work with dedicated Manager/ Senior Manager to manage overall client experience
Perform delivery of client strategy in regular Account Review face-to-face presentations
Learning, understanding and advising clients on how to use our technology
Administrative
Regularly review contracts to understand contracts and billing mechanisms
Troubleshoot client’s technical issues, and file support tech tickets on their behalf if needed
Owning revenue and forecasting for own client portfolio
Maintain documentation of client performance and activities in internal systems
Collaboration
Work closely with US/AUS/EU internal counterparts to lead affiliate initiatives across territories
Work closely with publisher services to identify partnership opportunities to grow our business
Working closely with Analytics’ team to help interpret data and build more effective strategies
Work with other channel counterparts to provide full Rakuten Marketing experience to clients
Plan communication activities for your account’s campaigns, alongside MarCom team
Developing, maintaining, and extending relationships internally and externally
Taking on 1-3 internal projects per year
MINIMUM REQUIREMENTS (Knowledge, Skills, Abilities)
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Technical
3+ years of digital marketing experience including client service (agency, client or consulting)
BA degree in a Marketing field preferred
Competent in Microsoft Office programmes - particularly Excel (intermediate) and PowerPoint
Experience in strong client relationships, reinforced by building trust, advising and upselling
Good project management skills
Web literate (tracking analytics and methods)
Personal effectiveness
Highly organised, self-motivated, good time-management, able to prioritise
Think creatively, has a problem-solving approach and uses professional judgment
Proactive - continually looking for ways to grow and improve within own role
Work well under pressure and to tight deadlines
Inquisitive approach to continuously learning on the job
Communication
Strong customer services skills: Negotiation, diplomacy, able to translate client requirements
into technical specifications
Excellent written and verbal communication
Confident interpersonal skills
Results focus
Detail-orientated
Analytical and Strategic Marketing: Demonstrate success in measuring results and setting, meeting, and exceeding aggressive quantitative goals.
Proof that you can set and surpass KPI targets
Teamwork
Reliable and able to work independently on targets
A real team player that is able to integrate and work closely with an enthusiastic team
Understanding of business
Strong understanding of digital marketing concepts / solutions, particularly Affiliate Marketing
Five Principles for Success
Our worldwide practices describe specific behaviors that make Rakuten unique and united across the world. We expect Rakuten employees to model these 5 Shugi Principles of Success.
Always improve, Always Advance - Only be satisfied with complete success - Kaizen
Passionately Professional - Take an uncompromising approach to your work and be determined to be the best
Hypothesize - Practice - Validate – Shikumika - Use the Rakuten Cycle to succeed in unknown territory
Maximize Customer Satisfaction - The greatest satisfaction for our teams is seeing their customers smile
Speed!! Speed!! Speed!! - Always be conscious of time - take charge, set clear goals, and engage your team