Alix is seeking an E-commerce Coordinator / Marketing Associate in New York City. The candidate will be responsible for all E-commerce sales, website maintenance. The candidate will also be responsible for the overall marketing and branding of ALIX, both in digital and print media. The ideal candidate will have 1-2 years experience (including internships and freelance) working in a Sales or Marketing capacity at a Fashion, Beauty or Lifestyle brand.
RESPONSIBILITIES:
- Daily maintenance of the ALIX e-commerce shop; process/fulfill orders, returns/exchanges, and customer service inquiries
- Manage and track E-commerce inventory
- Generate weekly e-commerce reports detailing revenue, best sellers, sell-through, return/exchange rates, traffic, and other relevant analytics pertaining to e-commerce business
- Review best selling styles, colors, and customer feedback with design and production teams
- Coordinate all sample requests from stylists, editors, sales/assistants and ensure timely returns
- Coordinate model casting, photographers, etc. for seasonal e-commerce photoshoots
- Responsible for seasonal merchandising of the website, new product uploads, product descriptions and e-commerce product imagery
- Plan and oversee the execution of all creative content on social media platforms
- Research and build relationships with influencers / stylists to collaborate with and create content for social media
- Develop and implement on going marketing strategies to elevate the ALIX brand experience, both in digital and print
- Coordinate gifting to influencers, celebrities, VIPs
- Constantly strategize and come up with innovative marketing materials/content that will connect with the ALIX girl
REQUIREMENTS:
- College degree
- Superior project management skills
- Positive, proactive, problem solver
- Excellent written and verbal skills
- Strong creative and analytical skills
- Hardworking - self-starter who takes initiative
- Extremely organized, self-motivated, and able to multi-task
- Proficiency in Microsoft office suite; most importantly Excel
- Good taste and attention to detail
- Experience with Shopify is a plus, or any other e-commerce platform
- Highly proficient in Adobe Photoshop, InDesign
- Familiarity with online ad suite (Facebook, AdWords, adore etc.) is a plus