Email Marketing Associate

Company Description

Mindlance is a national recruiting company which partners with many of the leading employers across the country. Feel free to check us out at http://www.mindlance.com

Job Description

Job Description:
The Email Marketing Associate is responsible for the successful project management, execution and reporting of email campaigns and related initiatives. We're looking for a data-driven, highly organized individual who can see the big picture. You will be working with a team of email marketers who are both technical and marketing minded to send out

Responsibilities
• Project management of email campaigns and cross-departmental projects
• Application of email marketing best practices in daily campaigns
• Analytics: Use of Excel and pivot tables to report on key KPI's and metrics
• List management including data sanitation, scrubbing, opt outs, and suppressions
• Creation of reports and presentations
• Effectively communicate between technical, operational and strategy groups
• Light integration and launch of templated emails
• Quality assurance of outgoing email campaigns

Required Skills:
• 1-2 years of experience in email marketing
• Strong communication skills
• Organized and ability to prioritize, calendar management a plus
• Self-starter, ability to take a project and run with it
• Experience with Salesforce Marketing Cloud or similar enterprise level ESP
• Working knowledge of deliverability, email analytics, CAN-SPAM, triggered campaigns, overall email best practices, and segmentation
• Familiarity working with project/task management systems
• Strong Microsoft Excel experience including pivot tables, SQL a plus
• Experience with A/B, multivariate testing, analysis and reporting
• Ability to identify and address operational and process issues
• Excellent QA ability and attention to detail
• Bachelor's Degree

Desired (not required) Skills:
• Email HTML coding experience a plus
• Working knowledge of filters, data extensions and programs in SFMC
• Presentation skills a plus

Education/Certifications:
• Bachelors or equivalent expereince

Additional Information

For any queries please call me @ 732-243-0011.