Head of Digital Growth / Product Growth for Loqate.com (3796)

About GBG

GBG is the leading expert in global identity and location. In an increasingly digital world, GBG helps businesses grow by giving them intelligence to make the best decisions about their customers, when it matters most. 

Every second, our global data, agile technology, and expert teams, power over 20,000 of the world's best-known organisations to reach and trust their customers. 

Why you should be@GBG

Reach

The precision of location data is critical to businesses that need to know exactly where their customers are so they can reduce failed deliveries, share great customer experiences and remove unnecessary costs. We provide the unique insight to know locations as well as the people who live there, because we understand global addresses better than anyone else.

This means our customers have confidence that their products and services will arrive in time and to the right location In the race to serve global customers, we exist to help every business in the world, reach every customer in the world. 

Trust

When a digital business grows, most customers are genuine. However, many are fraudsters who manipulate identities to gain illegitimate access. We give our customers unique insight to decide which are trustworthy and which are fraudulent, because we understand identity better than anyone else.

This means businesses can confidently onboard good customers, reward great customers and reject fraudsters. In the fight against Identity, Fraud, trust is key, so the more you can know and the earlier you know it, the better decisions you can make.

About the team

We are a cross functional team that leads Product & Engineering at Loqate.

The role

As the Head of Product – Digital Growth Loqate.com, you will define and execute a strategic vision to drive product adoption, user engagement, and Mid to down-market expansion. Leveraging various SaaS distribution models and frameworks such-as the Pirate Metrics framework (Acquisition, Activation, Retention, Referral, Revenue), you will lead cross-functional teams to deliver impactful growth initiatives for the Business. Your role will involve conducting market research, managing a detailed product roadmap, and making data-driven decisions to optimize product performance. With strong leadership and communication skills, you will act as the voice of the customer, ensuring alignment with user needs and business goals, while mentoring the team to foster innovation and continuous improvement. You will bring your vast experience in Product, digital growth and commercial GTM to build a sustainable digital growth portfolio for Loqate Product.

What you will do

• Product Vision & Strategy: Define and communicate a clear product vision and strategy that aligns with Loqate’s growth objectives.
• Growth Initiatives: Develop and execute growth strategies to drive product adoption, user engagement, and market expansion.
• SaaS Distribution Models: Implement and optimize various SaaS distribution models, including direct sales, freemium, free trials, channel partners, marketplaces, and self-service.
• Pirate Metrics: Utilize the AARRR (Acquisition, Activation, Retention, Referral, Revenue) framework to track and optimize key growth metrics.
• Cross-Functional Collaboration: Work closely with engineering, design, marketing, sales, and customer success teams to ensure cohesive product development and go-to-market strategies.
• Market Research: Conduct thorough market research to identify customer needs, market trends, and competitive landscape.
• Product Roadmap: Create and manage a detailed product roadmap, prioritizing features and enhancements based on business impact and customer feedback.
• Data-Driven Decisions: Utilize data analytics to monitor product performance, identify growth opportunities, and make informed decisions.
• Customer Focus: Act as the voice of the customer, ensuring that product development is aligned with user needs and expectations.
• Stakeholder Management: Communicate effectively with stakeholders at all levels, providing regular updates on product progress and growth metrics.
• Mentorship: Lead and mentor the team, fostering a culture of continuous improvement and innovation.

What are we looking for

The core qualities that will help you thrive in this role are:

• Experience: Proven experience as a Product Leader, with a focus on growth and digital products. Commercial and Marketing experience is a major plus for this key role.
• Technical Knowledge: Strong understanding of digital technologies, SaaS, and market trends.
• Analytical Skills: Proficiency in data analysis and experience with tools like Google Analytics, Mixpanel, Segment or similar.
• Leadership: Excellent leadership and team management skills, with the ability to inspire and guide cross-functional teams.
• Communication: Strong communication and presentation skills, capable of articulating complex ideas to diverse

To find out more

As an equal opportunity employer, we are committed to providing fair opportunities for everyone regardless of age, gender race/ ethnicity, sex, religion, age, nationality, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits. Everybody is welcome and our inclusion and diversity programme, be/yourself, is designed to ensure that you can thrive. Please inform your GBG Talent Attraction Partner if you require any reasonable adjustments to the interview process.

To chat to the Talent Attraction team and find out more about our benefits and why we’re a great place to work, drop an email to behired@gbgplc.com and we’ll be in touch. You can also check out our career site here.

Why not apply and make life@GBG work for you?