Marketing Associate

Role Overview and Responsibilities:

We are currently seeking an enthusiastic and innovative marketer to join our team as Digital Marketing Associate. This is a great opportunity for someone looking to develop their career in marketing in a fast-paced and dynamic company. You will gain experience across a wide array of marketing disciplines, including marketing automation, digital channels, social media, design and copywriting. Working as an integral part of the marketing team to deliver upon multi-channel digital marketing campaigns designed to attract and retain new customers and extend the brand reach of the World 50 group of brands.
 
​​Key Responsibilities:

• Managing setup and coordination of email marketing campaigns and automated nurturing  – particularly in Marketo
• Executing against organic social media strategy across World 50 group portfolio to encourage engagement and member advocacy
• Ownership and management of company social media pages including performance analysis through social media management tool, Oktopost
• Managing webinar marketing to meet lead generation targets and ensure positioning stands out in the market
• Identifying audience cohorts and building nurture workflows
• Managing marketing execution calendar in project management tool monday.com
• Developing internal communications initiatives to ensure visibility of marketing activities and performance
• Writing and proofing copy

Key Attributes, Skills and Experience:

• 1-3 years marketing experience, B2B preferred
• Hands-on experience in email marketing platform, Marketo preferred
• Experience creating engaging copy across all platforms (email, website, social media etc.)
• Experience managing corporate social media accounts
• Strong organisational skills and an eye for detail
• Ability to communicate and build relationships with multiple stakeholders
• Proactive approach and positive mindset

Company Overview:

Procurement Leaders is the world’s largest and most valued procurement network and intelligence platform. Powered by a member and sponsor community of 750+ leading global companies, Procurement Leaders inspires 33,000+ senior leaders to make faster, more informed decisions and follow proven paths to success. Our membership community and global events have built up strong brand awareness and a respected reputation over the past 18 years attracting members, c-suite speakers and delegates from the world’s biggest brands including IBM, Unilever, Nike, American Express, Johnson & Johnson and Estee Lauder.

Procurement Leaders is wholly owned by World 50, an organisation where the world’s best global executives are connected to each other and great thought leaders from every industry.

Work Environment
World 50 Group operates on a hybrid work model.  Associates are asked to work in the office two days a week, plus one Friday per month.

This position description is intended to convey information essential to understanding the scope of the position and it is not intended to be an exhaustive list of skills, efforts, duties, responsibilities or working conditions associated with this position.

We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. As an equal opportunity employer, we stay true to our values to serve the unique individual and to build inclusive and diverse communities of purpose.