Internet Marketing Consultant

The Internet Marketing Consultant will be responsible for various search engine marketing activities, including campaign development, optimization, and performance analysis for our clients. The Internet Marketing Consultant will also have superior analytical, organizational and time management skills as they will be expected to work on multiple projects at the same time. The Internet Marketing Consultant displays a service-oriented, positive attitude for clients and colleagues, coupled with an appreciation of business realities. The possible marketing channels available for assignment are: Programmatic, Paid Social Media, Search Engine Optimization, Paid Search, Affiliate, Amazon, and Analytics. 

KEY RESPONSIBILITIES 

• Work with your assigned team to assist in the execution of online marketing strategy, including but not limited to interactive search engine marketing, search engine optimization, affiliate marketing, and web development for our clients 

• Provide daily account updates via email and in-person, with your team or mentor, to the client and other vendors and update the various internal departments to ensure flawless communication and program execution 

• Learn how to extract insight from campaign data, identify relevant trends, and provide well developed proactive recommendations to enhance and exceed overall client search marketing goals and objectives 

• Demonstrate and learn how to identify and understand client goals in order to forecast budgets, create campaign structures, and take complete ownership of multiple client accounts 

• Use Google Adwords, Yahoo Search Marketing and other engines to develop new campaigns and edit existing ones to ensure ROI for all clients on a daily basis 

• Work with your team and mentor to acquire the skills necessary for exceptional client messaging and development of search marketing creative, including but not limited to, keyword generation, text ad copy creation, and landing page copywriting 

• Research and work with existing keyword lists and develop new keyword lists for clients 

• Work with team members and other relevant managers on a weekly basis to report the status of each account 

Please note that specifics of role may be adjusted based on the assigned media channel team. 

JOB REQUIREMENTS 

Education: Bachelor’s Degree required 

Knowledge, Skills & Abilities:   

• Understanding of digital marketing a plus 

• Demonstrated knowledge of Excel  

• Advanced analytical, statistical analysis, organizational and time management skills 

• Ability to think strategically and creatively with a focus on innovative and measurable client solutions 

• Self-motivated, results- and detail-oriented 

• Excellent communication skills, written and verbal 

• Able to work with minimal supervision while maintaining focus and productivity 

• Demonstrate agility and ability to quickly adapt to new situations 

Employees can be expected to be paid an annualized salary range of $50,500 - $60,000, based on variations in knowledge, skills, experience and market 
conditions.