Marketing Manager

Join the team at PureEdge Lighting, a leader in innovative and tech-savvy lighting solutions. As a member of our dynamic team, you'll contribute to digital and physical projects that illuminate spaces with cutting-edge technology and creativity. 

At PureEdge Lighting, much of our success can be attributed to the strength of our marketing division. To build on the momentum, we’re searching for a highly qualified candidate who can contribute to existing programs while developing new initiatives aligned with company and client goals

We are seeking a dynamic and experienced Marketing Manager to lead our marketing efforts for a large manufacturing company within the architecture and design industry. In this pivotal role, you will be responsible for shaping and executing comprehensive marketing strategies to not only attract potential customers but also elevate our brand's presence and retain existing clients. The ideal candidate should possess a profound understanding of the architecture and design sector and have the ability to drive innovation and excellence in marketing.

Fined us at pureedgelighting.com

Position: Marketing Manager

Position Reports to the Chief Executive Officer

Job Location: 1718 W. Fullerton Ave Chicago IL 60614

Job Type: Full-Time

Pay Rate: $80,000-$115,000 Annually  

Responsibilities

• Strategic Planning: Craft and execute innovative marketing plans, encompassing print and online advertising, social media campaigns, participation in tradeshows and events, and the creation of impactful B2B marketing collateral.
• Collaborative Spirit: Comfortable working both independently and as part of a team to achieve marketing objectives.
• Team Leadership: Lead and manage a high-performing marketing team, fostering their growth and ensuring alignment with company objectives.
• Email Marketing: Manage and optimize email database and marketing campaigns, including segmented email initiatives, while also maintaining and updating contact lists. Including analyzing campaign performance, to generate insight and insightful reports to improve future campaigns.
• Product Mastery: Develop an in-depth knowledge of our product portfolio, enabling effective marketing strategies.
• Cross-Functional Department Communication: Collaborate closely with cross-functional peers to provide essential marketing tools and materials to support sales and customer requirements.
• Trade Show Coordination: Manage and oversee all documents, materials, and logistics associated with trade shows and events. 
• Media & Relationships: Cultivate strong relationships with partners, media outlets, and clients to maximize marketing opportunities and exposure.
• Sales Materials: Work closely with the sales team to develop sales presentations, catalogs, brochures and various sales marketing materials.
• Social Media Strategy: Formulate and execute a robust social media strategy to enhance our online presence and engagement.
• Content Review: Thoroughly review all content for internal and external use, including editorial pieces, press releases, and website content, to ensure alignment with our brand identity and messaging.
• Industry Leadership: Establish our company, PureEdge Lighting, as a technical leader within the lighting field.
• Brand Consistency: Help to develop, implement and ensure existing and new brand guidelines and standards, across all documents and materials.
• Budget Management: Develop, implement, and oversee the marketing budget for the entire department, optimizing resource allocation.
• Search Engine Optimization (SEO): Driving efforts to attain top organic search engine rankings through effective SEO strategies is a plus.

• Education: Bachelor's degree in Marketing or a related field, MBA or masters within the applicable field or tenor experience preferred. 
• Email Marketing Campaigns and Tracking: Salesforce/Pardot experience particularly with drip campaigns preferred.
• Communication: Exceptional writing and communication skills are essential.
• Management Experience: Previous, successful experience in management roles, particularly within a manufacturing context, is preferred. 
• Financial Acumen: 2 years experience managing departmental budgets.
• Design Tools: Familiarity with Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• Computer Skills: Proficiency in Windows-based applications, including Word, Excel, and Outlook
• Adaptability: Ability to thrive in a fast-paced environment and efficiently manage multiple tasks.

We are looking for a collaborative leader who can take our marketing efforts to the next level and elevate our brand within the industry. If you possess the requisite skills and experience, and you're ready to lead and inspire a talented marketing team, we encourage you to apply for our Marketing Manager position and join us in driving the future success of our organization.

Benefits 

• Health, Dental, and Vision Insurance enrollment on the 1st of the month after 30 days of employment 
• 401(k) Retirement plan after 6 months of employment. 
• Up to 80 hours of accrued Vacation Paid Leave, prorated your first year. 
• State and locally-regulated Paid Sick Time. 
• Paid Company Holidays, after 30 days.
• Short Term, Long Term Disability, Life, and AD&D optional Insurance benefits the 1st of the month after 30 days of employment. 
• Company-sponsored Life with AD&D Insurance Coverage.
• Optional Enrollment in Health Care and Dependent Care Flexible Spending Account (FSA).