Associate Events & Lead Generation Marketing Executive

join the Digital Marketing team while studying for a Marketer Degree Apprenticeship.

THIS IS A DEGREE APPRENTICESHIP ROLE WHICH REQUIRES STUDY AT MANCHESTER METROPOLITAN UNIVERSITY. ALL OFFERS ARE SUBJECT TO ACCEPTANCE ON THE DEGREE PROGRAMME.

All undergraduate degree apprenticeships demand a lot of time and commitment. Our existing apprentices have excelled, we are not lowering our standards. Bring your a game.

• Start Date: September 2025
• Location: Manchester City Centre Office
• Salary: £17,000
• Reports to: Marketing Manager

Role Overview:

The Events & Lead Generation Executive will play a critical role in supporting sales efforts through high-impact events and lead generation activities. This person will be responsible for planning, coordinating, and executing events in collaboration with partners, capturing and nurturing leads to drive awareness and sales growth. This role is ideal for someone passionate about event management and lead generation who thrives in a fast-paced, team-driven environment.

Time is split as needed between university and work. We will ensure you get all the time you need to attend studies and complete course work.

Key Responsibilities:

Event Management:

Plan, coordinate, and manage in-person and virtual events, ensuring alignment with brand messaging and sales goals.

• Collaborate with partners and vendors to ensure event logistics and deliverables are executed effectively.
• Support the marketing manager with tracking event budgets, ROI, and generate post-event analytics and feedback for continuous improvement.

Lead Generation:

Develop lead generation campaigns, including outreach and engagement strategies, to fill the sales pipeline and create qualified leads.

• Track and analyse lead metrics, optimise campaigns based on data insights, and report performance to the marketing and sales teams.
• Work with the Content and Product teams to align messaging and analytics on lead capture initiatives.

Relationship Management:

Serve as the primary contact between the marketing team, external partners, and event stakeholders to ensure successful collaborations.

• Communicate effectively with the sales team, providing insights, lead status updates, and handoff processes.

Qualifications:

• Skills: Strong communication, project management, and organisational skills; ability to manage multiple projects simultaneously.
• Technology: Familiarity with CRM systems, marketing automation tools, and lead tracking software.
• Personality: Team-oriented, highly proactive, adaptable, with strong problem-solving abilities.

Growth Path:

This role offers a clear pathway into a lead-generation or event management position within the organisation.

We support and encourage learning of all kinds. We will offer technical and skills based training throughout the apprenticeship and beyond and it is our hope that the successful candidate will wish to continue in our employment after graduation.