Who We Are
At Interdependence, we have an unwavering commitment to fostering a collaborative and performance-driven work environment. Employees are encouraged to innovate and share ideas openly and are provided with ample opportunities for professional growth. Our focus on work-life balance ensures a healthy and fulfilling lifestyle, while our dedication to delivering exceptional results for clients across various industries – including consumer brands, travel, entertainment, tech, B2B, healthcare, and professional services – instills a sense of pride and accomplishment in every team member. With a dynamic and inclusive culture that values diversity of thought and fosters creativity, Interdependence stands as a beacon of excellence.
Role Overview:
We are seeking a highly experienced and entrepreneurial Vice President of Digital Marketing to lead and expand our digital marketing practice. The ideal candidate will have a proven track record of over 10 years in digital marketing, with significant experience in agency settings, social media marketing, paid media, affiliate marketing, e-commerce, and mobile applications. This leadership role requires a visionary strategist capable of driving growth and innovation within a thriving agency environment.
Key Responsibilities:
- Strategic Leadership: Develop and implement comprehensive digital marketing strategies that align with clients' business objectives and drive measurable results.
- Team Development: Build, mentor, and lead a high-performing digital marketing team, fostering a culture of innovation and continuous improvement.
- Client Engagement: Cultivate and maintain strong relationships with clients, understanding their needs, and delivering tailored digital solutions that exceed expectations.
- Paid Media Management: Oversee the planning, execution, and optimization of paid media campaigns across various platforms to maximize ROI.
- Affiliate Marketing Oversight: Lead affiliate marketing initiatives, developing partnerships that enhance brand reach and drive revenue growth.
- E-commerce Strategy: Design and implement effective e-commerce strategies to boost online sales and enhance user experience.
- Mobile Application Marketing: Develop and execute marketing strategies for mobile applications, driving user acquisition, engagement, and retention.
- Performance Analysis: Utilize analytics tools to monitor campaign performance, generate insights, and adjust strategies to ensure optimal outcomes.
- Innovation and Growth: Identify emerging digital trends and technologies, integrating them into service offerings to maintain a competitive edge.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
- Minimum of 10 years of progressive experience in digital marketing, including significant agency experience.
- Proven expertise in managing social media marketing, paid media campaigns, affiliate marketing programs, e-commerce platforms, and mobile app marketing.
- Demonstrated entrepreneurial mindset with a passion for building and growing digital marketing practices.
- Strong leadership and team management skills, with a track record of developing high-performing teams.
- Exceptional strategic thinking and problem-solving abilities.
- Excellent communication and interpersonal skills, with the ability to build strong client relationships.
- Proficiency in digital marketing tools and platforms, including SEO, SEM, analytics, and CRM systems.
The Perks
- Competitive benefits package—including medical/dental/vision support, vacation/sick time/paid time off for important holidays, 401(k), Work Out Wednesdays, flexible working arrangements (i.e., working from home), and Summer Fridays.
** FULLY REMOTE BUT MUST BE LOCATED IN CHICAGO OR MILWAUKEE**